Latest posts
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Effective strategies for promoting your Web3 DeFi project
Understanding the DeFi Landscape The decentralized finance (DeFi) ecosystem represents a significant shift from traditional financial systems, leveraging blockchain technology to create transparent and accessible financial services. Within the framework of web3, DeFi allows users to lend, borrow, trade, and invest without intermediaries, thus lowering costs and increasing efficiency. This paradigm shift acknowledges the limitations…
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Viral Go: influencer community building with Cryptoteki
Securing influencers for integrations can be a challenge—but convincing them to actively join a community takes it to another level. At Cryptoteki, we specialize in turning ambitious goals into reality, no matter how complex they seem. Viral Go Discord Community Viral Go is a dedicated community designed for:✅ Viral growth strategies✅ Exclusive contests✅ Exciting collaboration…
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How was the memecoin $Hawk being promoted
Let’s take a look under the hood of the meme coin $HAWK: how the story began, what drove its growth, and how it quickly lost 95% of its value. From interviews to crypto. In June 2024, a video went viral, turning Hailey Welch into the iconic “Hawk Tuah Girl.” She started getting invited to shows…
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InfiniFi’s go-to-market strategy for DeFi in 2025
The project is a DeFi platform offering relatively high yields of up to 31% APY. Although the project is new, we’re particularly interested in their influencer marketing strategy, as the team has done an impressive job of drawing attention to their platform. Сайт: https://infinifi.xyz/ X/Twitter: https://x.com/infinifilabs/ Discord: https://discord.com/invite/93CUkjEkXF Website Review The main headlines — “Better…
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Full-stack Web3 marketing for a crypto coin
We handled the end-to-end launch of a new crypto coin under NDA — from branding, website, and visuals to setting up Twitter and Telegram with a daily content strategy. We built active communities on Discord and Galxe, ran weekly contests, and grew an engaged audience of tens of thousands. To scale, we activated 35+ KOLs…
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Crypto community engagement campaign
In a time when cryptocurrency is increasingly influencing financial landscapes, our marketing agency was tasked with enhancing the voice of a growing crypto community. The goal was to drive targeted traffic and foster meaningful connections with potential investors and enthusiasts. What we did: 1. Traffic acquisition strategy. We developed a comprehensive traffic acquisition strategy that…
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Stage Point influencer marketing campaign
Stage Point is an innovative platform designed to transform user engagement in cryptocurrency, investments, and online earning opportunities. With its user-friendly interface, the platform appeals to a wide range of audiences across different demographics. Objectives of the campaign The influencer marketing initiative aimed to enhance brand awareness and generate excitement around Stage Point, ultimately driving…
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Token giveaway campaign
In the ever-evolving world of cryptocurrency, standing out is no easy feat. Our marketing team was tasked with launching an exciting token giveaway for a brand-new project (client under NDA). The goal? To capture attention, boost followers, and cultivate a vibrant community around this fresh token. What we did: 1. Strategic planning: We crafted a…
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Expanding Tangem’s network in the cryptocurrency retail sector
Tangem AG, a prominent player in the cryptocurrency wallet manufacturing industry, is on a mission to broaden its network by connecting with influential decision-makers in the crypto retail sector. Based in Switzerland, Tangem is determined to craft a strategic approach that identifies key contacts and enhances outreach efforts in this dynamic and rapidly evolving market.…
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DAO Outreach Strategy: From Search to Partnership
In this material, we’re sharing one of our tools for gathering crypto communities. It’s suitable for both early-stage projects and those with an established history. The core idea is to find DAOs and organize partnership activities with them. The method consists of three stages: Searching for active DAOs We usually start by looking for listings…
