Latest posts
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Marketing Breakdown of the DeFi Project Maple Finance

What is Maple Finance? Maple Finance is a decentralized platform (DeFi) that operates as a lending marketplace for institutional and accredited investors. Founded in 2021 (launched on Ethereum on May 12, 2021) and later expanded to Solana, the platform offers: Uncollateralized and low-collateralized loans — allowing companies to borrow based on their reputation rather than…
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Маркетинговый разбор DeFi проекта Maple Finance

Что такое Maple Finance Maple Finance — децентрализованная платформа (DeFi), которая работает как кредитный маркетплейс для институциональных и аккредитованных инвесторов. Основанная в 2021 году (запуск на Ethereum 12 мая 2021 года) и расширившаяся на Solana, платформа предлагает: Ключевые особенности Maple Изучаем сайт maple.finance Все блоки на сайте выводят на регистрацию на платформе, которые позволяют купить нативный…
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Creating an Effective SMM Strategy for Crypto Projects
Introduction to SMM in the Crypto Space Social Media Marketing (SMM) has emerged as a crucial tool for engaging with audiences, particularly within the rapidly evolving landscape of cryptocurrency. For crypto projects, developing a robust SMM strategy is essential not just for outreach, but also for building community, fostering trust, and driving successful token sales.…
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Effective strategies for promoting your Web3 DeFi project
Understanding the DeFi Landscape The decentralized finance (DeFi) ecosystem represents a significant shift from traditional financial systems, leveraging blockchain technology to create transparent and accessible financial services. Within the framework of web3, DeFi allows users to lend, borrow, trade, and invest without intermediaries, thus lowering costs and increasing efficiency. This paradigm shift acknowledges the limitations…
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Viral Go: influencer community building with Cryptoteki

Securing influencers for integrations can be a challenge—but convincing them to actively join a community takes it to another level. At Cryptoteki, we specialize in turning ambitious goals into reality, no matter how complex they seem. Viral Go Discord Community Viral Go is a dedicated community designed for:✅ Viral growth strategies✅ Exclusive contests✅ Exciting collaboration…
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How was the memecoin $Hawk being promoted

Let’s take a look under the hood of the meme coin $HAWK: how the story began, what drove its growth, and how it quickly lost 95% of its value. From interviews to crypto. In June 2024, a video went viral, turning Hailey Welch into the iconic “Hawk Tuah Girl.” She started getting invited to shows…
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Продвижение мемкоина $HAWK от Haliey Welch (Hawk Tuah Girl)

Давайте заглянем под капот мем-коина $HAWK. Как началась эта история, за счет чего он вырос и как быстро потерял 95% своей стоимости. От интервью к крипте В июне 2024 года вышло видео, которое завирусилось и сделало из Хейли Уэлч героем Hawk Tuah Girl. Девушку стали приглашать на шоу, она стала максимально известной. В интервью Fortune…
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InfiniFi’s go-to-market strategy for DeFi in 2025

The project is a DeFi platform offering relatively high yields of up to 31% APY. Although the project is new, we’re particularly interested in their influencer marketing strategy, as the team has done an impressive job of drawing attention to their platform. Сайт: https://infinifi.xyz/ X/Twitter: https://x.com/infinifilabs/ Discord: https://discord.com/invite/93CUkjEkXF Website Review The main headlines — “Better…
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Маркетинговый аудит DeFi проекта Infinifi

Проект представляет собой DeFi-платформу, которая предлагает достаточно высокие условия по доходности до 31% APY. Проект новый, но для нас большой интерес представляет их стратегия по инфлюенс-маркетингу, т.к. команда проекта проделала крутую работу по привлечению внимания к своему проекту. Сайт: https://infinifi.xyz/ X/Twitter: https://x.com/infinifilabs/ Discord: https://discord.com/invite/93CUkjEkXF Обзор сайта Основные заголовки – “лучше чем банк”, “самая высокая доходность…
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Full-stack Web3 marketing for a crypto coin

We handled the end-to-end launch of a new crypto coin under NDA — from branding, website, and visuals to setting up Twitter and Telegram with a daily content strategy. We built active communities on Discord and Galxe, ran weekly contests, and grew an engaged audience of tens of thousands. To scale, we activated 35+ KOLs…
